{"product_id":"chandrika-purple-chettinad-silk","title":"Chandrika Purple - Chettinad Silk","description":"\u003cp\u003eIntroducing Chandrika Purple — a masterpiece of traditional elegance woven into every thread. This exquisite Chettinad silk drapes with timeless grace, showcasing the rich heritage of South Indian weaving craftsmanship.\u003cbr\u003e\u003cbr\u003eThe deep, regal purple hue captures both sophistication and spiritual significance, making it perfect for festivals, weddings, and cherished occasions. Chettinad silk is renowned for its natural lustre, durability, and breathable comfort — a fabric that honours tradition while embracing modern sensibilities.\u003cbr\u003e\u003cbr\u003eEach piece tells a story of skilled artisans who have perfected their craft across generations. Whether worn as a saree, salwar, or custom creation, Chandrika Purple elevates your presence with authentic beauty and cultural pride.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Rithanyaa","offers":[{"title":"Default Title","offer_id":55790347583779,"sku":"5199","price":3325.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/9593\/3731\/files\/S61_24efe899-0ebe-438d-9700-9029c1c8d42b.jpg?v=1792223260","url":"https:\/\/rithanyaa.store\/products\/chandrika-purple-chettinad-silk","provider":"Rithanyaa","version":"1.0","type":"link"}